Rita’s to return pumpkin, apple butter flavors & frozen treats for fall season

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Pumpkin and apple butter flavors are back at Rita’s for a limited time as the company rolls out its seasonal fall menu.

The returning lineup includes four frozen treats:

  • Rita’s Pumpkin Frozen Coffee blends its signature Frozen Coffee with pumpkin crème and is topped with whipped cream.
  • The Pumpkin Pie Concrete combines vanilla frozen custard, pumpkin crème and vanilla wafers.
  • The Apple Butter Milkshake features vanilla frozen custard blended with apple butter flavor and topped with whipped cream and a cherry.
  • Rita’s Apple Butter Concrete combines vanilla frozen custard with apple butter flavor, vanilla wafers and apple pie topping.

For so many of our guests, the first taste of pumpkin is when fall officially begins,” said Carmela Hughley, Senior VP of Marketing Insights & Innovation at Rita’s Italian Ice & Frozen Custard. “There’s a reason pumpkin season has become a celebration of its own, and at Rita’s, we’re all in. We’re bringing back the Pumpkin and Apple Butter flavors our guests crave with a cool Rita’s twist that makes it easy to savor every last taste of fall.

The seasonal offerings are available for a limited time at participating Rita’s locations.